Brian Gould serves as the founder and CEO of TruLife Distribution, a company that has established itself in the health and wellness product distribution sector in the United States. Under Gould’s leadership, TruLife Distribution has focused on helping both domestic and international health and wellness brands enter and expand within the U.S. market. The company specializes in providing comprehensive services that include importing, warehousing, distribution, and marketing of health-related products.
Gould has leveraged his experience in the consumer packaged goods industry to develop TruLife’s business model, which aims to simplify the complex process of bringing new health products to American consumers. His approach involves handling various aspects of product launches, from navigating FDA regulations and import requirements to establishing relationships with retailers and implementing marketing strategies.
Through TruLife Distribution, Gould has worked to create a streamlined path for health and wellness brands to access the U.S. market, particularly focusing on dietary supplements, vitamins, natural health products, and other wellness-oriented consumer goods. The company’s services extend beyond simple distribution to include market analysis, brand development, and sales strategy implementation, reflecting Gould’s understanding of the multifaceted nature of successful product launches in the American health and wellness sector.